Message Extension is Soon Going Away

From 2020 message extension will no longer to use. Google ads message extension use to send message to regarding quotes, leads, information etc.  Google has introduced the new extension called Lead Form extension where you no need to go into the website. You need to click on lead form extension where you feel your detail and submit it. ...

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Tools for Paid Marketing - SEM or PPC

Tools are very important to do smart and fast work. Below we have mentioned some paid tools from that you can get best result. Page Insights Tool - https://developers.google.com/speed/pagespeed/insights/ from it you can check your website speed on desktop and mobile. Keywords Planner - You can open it from Google ads Tools menu. In that you can get keywords and its searches. It will...

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Google Ads Fundamentals Assessment Answers 2019

Question 1:- When people search for your client’s watch repair business, they use very specific terms like “vintage watch repairs”. To show your ads for these searches, you’ll want to use: Answer:- Broad match keywords Exact match keywords Negative match keywords Phrase match keywords The correct answer is: Exact match keywords Question 2:- Which bid strategy should Sara use if her goal is to...

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How PPC brand protection can increase clicks by 34%

Brand protection is changing. Are you keeping up? If you have a brand worth protecting, competitors are already bidding on your brand name. Some bid directly on your name, while others will bid on obvious brand-plus derivatives, such as when GEICO bids on phrases like “Progressive...

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How to take advantage of Facebook Video’s creative opportunities

We are living in a video-first world, where moving images are at the heart of all apps and services. Facebook recorded an increase of 800% in video consumption from 2015 to 2016, jumping from 1 billion views to 8 billion views in just a year. During Social Media Week, Ian Crocombe, Regional...

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