How PPC brand protection can increase clicks by 34%

Brand protection is changing. Are you keeping up? If you have a brand worth protecting, competitors are already bidding on your brand name. Some bid directly on your name, while others will bid on obvious brand-plus derivatives, such as when GEICO bids on phrases like “Progressive...

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How to take advantage of Facebook Video’s creative opportunities

We are living in a video-first world, where moving images are at the heart of all apps and services. Facebook recorded an increase of 800% in video consumption from 2015 to 2016, jumping from 1 billion views to 8 billion views in just a year. During Social Media Week, Ian Crocombe, Regional...

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Tracking Website Call Conversions in AdWords

Setting up AdWords website call conversion tracking just got a bit easier Track calls from the phone number on your website with a couple of pieces of code. Google is simplifying the setup for tracking website call conversions in AdWords. The initial setup is the same, with the option to set up website call conversions under the Conversions section of AdWords. Now, instead...

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Google’s ‘Possum’ algorithm update

For those of you wondering what “Possum” is, it’s the name we in the local search community decided to give the massive Local algorithm update that happened September 1, 2016. Phil Rozek suggested the name, pointing out that it is fitting since many business owners think their Google My Business listings are gone, when in fact they are not. They have just been filtered — they’re playing possum. What...

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Accelerated Mobile Pages Google Global Rollout

In August, Google announced Accelerated Mobile Pages (AMP) would be moving beyond “Top Stories” into the main organic mobile search results. Today, AMP officially rolls out broadly in mobile search. Rudy Galfi, Google’s lead product manager for AMP, told me that the global rollout would be complete by the end of the year. He reiterated that this does not represent a rankings change. AMP pages won’t...

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CBS Interactive for the Bing Search Network

Microsoft has struck a syndication deal with CBS Interactive for the Bing search network. The partnership makes Bing Ads the exclusive search provider for some CBS Interactive sites, including Findarticles.com, Searchnow.com, Store.com, and ZDsearch.com. Bing will also provide search solutions for properties like CNET.com, MySimon.com and Search.com. The deal includes traffic from all devices in...

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Ways to Make the Most of Your 140 Characters

Over the past decade, the Tweet has evolved from a simple 140-character text message to a rich canvas for creative expression featuring photos, videos, hashtags, Vines, and more. In just the past few months we added the ability to poll your community, react quickly and cleverly with GIFs, and share and enjoy Periscope broadcasts in Tweets. So, you can already do a lot in a Tweet, but we want you...

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Google Search Console Property Set

Recently Google announced that in the Google Search Console you can create group together with multiple properties. For that you can show the aggregate data in the Search Analytics Report. Google Search Console is aim to show the report of Search Analytics data - Such as clicks, impression and CTR...

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6 Reason to Adapt as a Career in Digital Marketing

If you afraid to adapt career in Digital Marketing and think that its so hard to do then read below point. Digital Marketing is quite technical so people might think not to adapt it but they do not understand that whether they run away from it, in this today's era anywhere they are using this...

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How Knowledge Graph is the Problem for SEO ?

Now a days this topic is very popular KGO - Knowledge Graph Optimization. How to Do it? Let's Say if you find information about Sachin Tendulkar Google reach the query related to Sachin Tendulkar in its database and show a panel on the right side of the SERP with images and important information...

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Are You Fed Up from Redirecting Your Blog to Country specific URLS ?

Google now redirects Blogger blogs to country-specific domains. For instance, if you open example.blogspot.com in your web browser, you will be redirected to example.blogspot.in if you are located in India or to example.blogspot.co.uk if you are accessing the blog from UK. Google does country-specific...

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Open Graph Protocol Meta Tags

Open Graph Meta Tags For Facebook and other social media account open graph feature is very important. To using this property tag you can give best look to your post. You can change the post image, title, description accordingly what you want. Showing unique post and showing it differently from other...

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How to Add Google Analytics

From Analytic Tool  you can get the knowledge of you website visitor from that you can improve traffic and your website page traffic. From Google analytic you can get the information about organic, paid, visitor after that you can separate the information and can analyse your website and take...

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How to Create a Robots.txt File ?

How to apply or put its code? The best and short answer is put it into top-level directory of your web server. When a robot looks for the "/robots.txt" file for URL, it strips the path component from the URL (everything from the first single slash), and puts "/robots.txt" in its place. For...

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Heath & Fitness Directory Website List

Get the Health & Fitness directory website and get the relevant link. Now you can get best back link to use these website and can improve your website ranking. 1  ADA Pool Lift Installers Directory 2 Health Directory Online 3Dental Direct 4Dance Directory 5Jax...

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