From Analytic Tool you can get the knowledge of you website visitor from that you can improve traffic and your website page traffic. From Google analytic you can get the information about organic, paid, visitor after that you can separate the information and can analyse your website and take appropriate action for improve your site performance. Below you can see step by step Google analytic code implementation form this you can get know the estimated unique monthly traffic
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Login to Google analytic account go to admin and click tracking Info - than get the script and copy that.
After copy code from Google analytic tool than go to website source paste code above </head> close header tag.
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